Manager – Greggs Jobs

Job Type: Retail Marketing Franchise Support Manager
Location: United Kingdom
Company: Greggs

About the role

• Although this is a full-time position, flexibility will be taken into account.
• Since we recognize the value of a healthy work-life balance, we provide our coworkers with as much flexibility as possible based on the requirements of their roles.
• Newcastle upon Tyne is the role’s base location; ideally, you will live there or be able to be there in an hour.

Responsabilities:

• Contribute significantly to the ongoing growth of our franchise network by utilizing successful retail marketing.
• Ensure that brand requirements are followed by acting as a brand guardian for franchise marketing communications.
• Organize and oversee the daily requirements for print and digital media, including pricing activity, campaigns, range, promotions, and trials.
• Provide proactive pre-, during-, and post-launch support for all new stores, re-locations, and renovations, making sure that the right POP is supplied and the right digital signage is put up.
• Be an authority on franchise pricing, range, and promotions. You should also be aware of the subtle differences between the estate’s many forms and locations, including as forecourts, hospitals, roadside rest areas, and drive-throughs. Make sure that while planning, developing, and testing store marketing strategies, franchise regulations are taken into account.
• Make sure that the marketing messages and activities you deploy improve the overall customer experience by adopting a strong customer-focused strategy. Comprehend all of the various consumer missions and behaviors according to format and location.
• Attend routine meetings to discuss updates and reviews of marketing initiatives with the franchise team and partners. When necessary, this will involve site inspections.
• In order to increase brand recognition, sales, and product performance, use pertinent insight to counsel and assist the franchise team and partners on possible marketing opportunities.
• Effectively monitor the franchise retail marketing budget to make sure cost reductions are found. Regularly produce reports and have partner spending evaluated.
• Strive to simplify and enhance workflows in marketing procedures in order to boost adherence, lower complexity, and enhance brand perception.
• Create, oversee, and provide local marketing support. Use BI reports to monitor progress and evaluate the return on investment of deployed activities. Create a framework for measuring expenditures.
• Successfully onboard new partners so they are completely aware of the Greggs brand and marketing standards.

Requeriments:

You’ll be a perfect fit for this position if you:

• Capable of showcasing a customer-centric approach and safeguarding the reputation of the brand.
• Possess reporting and analytical abilities, as well as the capacity to proofread and pay close attention to design details.
• Possess a flexible work style and the capacity to remain composed under duress
• Possess excellent organizing, planning, prioritizing, and decision-making abilities and are results-oriented
• Possess excellent relationship-building and interpersonal abilities, as well as the capacity to influence people at all levels.
• Possess a solid background in problem-solving and analysis, having analyzed data and issues to identify present and future challenges as well as to create and implement practical solutions
• Able to multitask, work quickly on several priorities, and complete tasks on schedule.
• Take pleasure in working as a team, having a common purpose, and celebrating accomplishments with your teammates.
• Desire to be a part of a culture that values diversity and acknowledges it as something positive.
• Possess advanced knowledge of Microsoft Teams, Word, Excel, Outlook, PowerPoint, and Microsoft 365.
• Desire to grow and are prepared to collaborate with amazing individuals while having a blast on your Greggs Journey!